Client Case Study: Abby First
Welcome to the Client Case Study series! I will highlight stories from real women and dive into what it’s like to grow their business and receive coaching support around that.
Today, I have a special interview with Abby First, Business Mentor + Branding Specialist of The Verdant Heart Project. Full disclosure: Abby and I worked together for over a year in both a 1:1 coaching package and a small group mastermind.
Abby is a great example of what it’s like to grow a business while juggling motherhood to a 2 and 5 year-old kid, mental health of dealing with postpartum depression, and narrowing down a niche while being multi-passionate.
In this conversation, we talk about:
The pivotal moment when Abby decided to turn her “outlet” into something that produced income
How sales felt weird to her at first, but how our initial discovery call together opened her mind to what is possible for her in her business and her approach to even-energy exchange of sales
The pivot from straight VA work into Business Mentoring and Branding Work
Setting realistic expectations that honored the season of life and business you’re in (and how that sets you up for the next season)
How the lessons from business coaching also helped her marriage and family life because it’s all connected
If you would like to connect with Abby First, be sure to check her out below:
